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Sunday, May 10, 2009

Get Your Website Rankings Up with 4 Important SEO Tips

1. Incoming Links- Link building is the SEO trump card for the foreseeable future. It is the most important influence on a website’s search rankings. When external sites link to a website, it indicates to the search engines that the site has useful information. Links must come from trusted sites with authority. Link building takes time and is done on a monthly basis. It takes a few months to see results.

2. Updated Content- Search engines look for fresh content and the more frequently you update your content the more frequently your site is indexed by the search engines. Adding a sub-domain blog to an existing site or building your website on a blogging platform are the best ways to achieve dynamic content.

3. Dynamic Websites- Search engines favor interactive websites that include content such as images, forms and video.

4. Meta Data- Search engines use keywords and site descriptions to determine what your website is all about. In depth keyword research is essential in establishing what keywords generate the most traffic. Using location specific keywords will help rank your site in local search results.

Rachael Dror | SEO and Social Media Expert 630-269-3725

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